Marketing your business by mining your existing customer base.

Posted on July 19, 2014 by jleuty • 0 Comments

Wouldn’t you agree that it is much easier to sell to an existing client than to find a new client? We have found this to be true, time and time again. Don’t lose focus on your past clients; if you have done a good job for them in the past, they will want to do business with you.

Mining and marketing to your own customer base. — Mining and marketing your own customer base.

Marketing your business is not a one shot process. At a minimum, we recommend sending them a post card quarterly, but it is much better to be sending something monthly. This will give you “top of mind” awareness, and when they are looking for your service again, you will be the one they think of. Newsletters and Post Cards work the best. You can send a high quality post card to your clients for less than a dollar, and depending on your quantity and color choices, newsletters are not much more.

Remember if you are not marketing to your client someone else will.

Your challenge: This month send a post card or letter to your clients just to say Hi!

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Your customer acquisition and retention specialists.

The stages of a customer

Corey & Jim have been great to work with on creating videos that will generate business for me. People will get to know me before I even meet them, and that will create a greater relationship.

Chris Hallum

Local Media Marketing is like having your own Marketing Department at your company but one heck of a lot cheaper. Corey & Jim are always working on my Web Site and Social Media, changing things, updating things.

Glenn Burkey

I love working with Local Media Marketing, they are so easy to work with, meeting all of our needs and doing the hard work for us so we can grow our business and focus on our customers.

Sarah Kramer Chilia