Customer Newsletters

Newsletters can be a great way to keep in touch with your existing customers, but also as a way to present yourself to you potential customers.  Think of the printed newsletters that you receive.  Do you look at them as a form of advertising, or as something that is more informational?

That is exactly why newsletters work so well.  They are considered an informational product which allows people to read them without putting up their “marketing guard” and immediately being defensive to someone trying to sell something.

At Local Media Marketing, we believe that most of your newsletter should not be about your business.  It is ok to throw in a couple of tips about your industry, but the majority of your newsletter should be fun and entertaining.  Use it to let your customers know more about you and your employees.  What are your interests and hobbies?  What have your kids or pets been up to.  What recipe have you been making lately?

By showing that you are a real person, you develop that bond that will keep a customer coming back, even if you do mess up every once in a while.  It is much harder for them to leave Joe, father of Billy and Judy, owner of that funny black lab that loves tennis balls, that it is to leave the guy down the street at the local shop.  That is the beauty of a newsletter.

Local Media Marketing can work with you to develop a custom newsletter template that will represent your business and create a great impression every time someone looks at it.  They will want to keep it around, and read the various articles, and maybe even share it whit a friend.

With our monthly newsletter service, we fill the newsletter with great content that will be looked for every month.  We just ask you to give us some personalized content and your newsletter will be done in no time at all at a much lower price than you might expect.

Call us today to see how we can help you with getting a newsletter out to your customers.